Pixie Lott - Broken Arrow Video

This video is a Amplification which shows the performance and narrative in the music video by illustrating the lyrics and amplifying creative interpretation to how the video should be performed according to the lyrics. The songs title and lyrics are a direct link also the beat which links to the song. The narrative is suggestive and uses a lot of detail and emotion so the audience enjoy it and want to watch it again. The musical and lyrical mood develops the narratives concept and gives more of a feel to it. In the music video they use many close ups, extreme close ups and shots of the eyes to show all the emotion she is feeling whilst singing the song. The video will cut between the performance and narrative as the solo artist becomes part of the narrative story, she is singing about something that has happened to her. There are many different scene in the video and they all relate back to one where she is dancing with a man this tells use they narrative is based on those two and there the main characters in the music video. The camera shots go from close ups of her face to long shots of the surroundings and the people she's with and extreme close ups on things she can she which gives the audience more of a view on how she feels, also they use lip sync which use close ups and show the mood and feelings through her eyes. The camera movements used are hand held and panning which gets a better view of the set and the emotion being showed. The editing goes from location to location and comes back to the set when there dancing showing the meaning of the lyrics which works with the rhythm of the song. The lighting shows the expressions shown on her face whilst she is singing and use light colours when its her and when its multiple people its a darker colour but light is still shown on her. The Mise-en-scene concept is love.