Cheryl - Call My Name Video

This video is a Amplification where they use performance and narrative to bring the lyrics together with the song but the performance doesn't have much to do with the lyrics as its more of a pop party song. They use unusual ideas and approaches to get a good dance feeling to the music video. The direct link to the song is the beat which is the drums it comes on at the beginning for the intro and carries on into the song. The narrative is suggestive as it isn't straight forward to connect to the lyrics it is more of an interesting, exciting video to get the audience's attention. The musical synaesthesia over all mood it set by the main beat running through the song which is the drum as its loud and fast. The performance uses lip sync close ups on the singer and close ups and long shots of them dancing which is the main bit to the video. The shots mainly focus on getting the location there in and being able to see what she's wearing as she a sex object in the video which appeals to men. The shots used are long shots, mid shots and close ups of mainly her face to see the expression. The camera movement used panning which followers her face and body as well as zooming to get a close view or see more of the scene around her. The editing uses fast action shots flashing back and forth through different shots of her moving which goes to the beat of them music and goes into the chorus. The lighting that's mainly used is artificial that makes the video more party like and gives flashing light when they dance. The Mise-en-scene is having a good time by dancing with a group of guys and using a urban places to perform it.