Evaluation Questions

1. Why did you choose the text you are analysing?
I choose the band Busted and their song 'what I go to school for' as it relates to the age im at and I have seen this music video before as many teenagers have heard of them. Also the video is easy to story board and pick out the right elements you need to make the music video again.
2. In what context did you encounter it?
I used to listen to Busted when I was younger and in media at my school they had used this piece of text any times as it helps the students like me start to get an understanding of how to put a music video together and being able to use any song as long as you know how long it is and the shots you will be needing to make it flow properly.
3. What influence do you think this context might have had on your interpretation of the text?
I already knew the words to the song and had seen the music video many times before so it made it easier for me to work with the text and understand how to lay it out to get the best shots for the music video we were re-doing for are first task. The whole class enjoyed making the music video too as we all knew the song and got into the making of it, allowing us to put are own ideas into the video by clothing, positioning of the camera and people we wanted to play certain parts.
4. Which conventions of the genre do you recognize in the text?
The genre of the music video is shown through the way they look as there dressed as teenagers as well as the setting in a school and the words they sing which gets the attention of the audience as the band are trying to get teenagers to watch it as their market audience and by the way they have made the video it reaches out to that market. Also you can tell its pop from the camera shots of the three members of the band playing there guitars and jumping, it is a representation of the genre 'pop'.
5. To what extent does this text stretch the conventions of the genre?
The video uses shots like the guitar scene when its shown to be outside with a big group of people and everyone jumping at the same time which gives the genre the push to be pop as well as at the beginning the shots they use of the close up of the teacher and the way the dialogue comes into the video it makes it all very teenage pop.
6. Where and why does the text depart from the conventions of the genre?
Throughout the music video there is shots of animals that don't really fit into the genre but this is shown as it relates to part of the video where they turn the projector on and it shows clips of what the class is watching so you get the full idea of what the music video's about.
7. What sot of audience did you feel that the video was aimed at (and how typical was this of the genre/style of music)? The music video would defiantly be aimed at teenagers who go to school or college as this is the sort of genre they go for and enjoy as well as they style of the video being set in a school and using a story about school in a fun way but maybe not in the most respectful and believable kind of way. It is very dance/pop style of music which attracts the teenagers age range when it comes to music.
8. What sort of person does it assume you are?
When listening and watching this music video it would show girls and boys that would both be interested. Girls mainly for the band members and the boys for the music video and the story to it, the sort of person to watch this video would be teenagers as this is there sort of music and genre there into.
9. What assumptions seem to be made about your class, age, gender and ethnicity?
It shows that the age range for this video would be teenagers in college and high education school and would include both girls and boys as the band is very out going and like to make their video's stand out. The ethnicity would be any loud out going person that likes to listen to pop and the way this band do it in which is a fun enjoyable way to play music. Middle class people would listen to this music as its got a good beat and shows how schools are and why people go to school or wish for it to be the reason they went to school.
10. What interests does it assume you have?
The video might show you don't enjoy school that much but you love being out with friends and enjoying yourself without having people on your back to do things defiantly for school, which teens don't enjoy.
11. What relevance does the text actually have for you?
I enjoy this song as it makes me laugh what there actually singing about and it shows how school could be fun and how you can image for it to be like that so it opens up your imagination which helps when your at school or college like I am. Music is the only thing that gets some teenagers through the day and songs like this can relate to them.
12. What knowledge does it take for granted?
The video shows that school isn't that good and interesting as they only go because they have a good looking teacher but school shouldn't be taken for granted as it helps people get to what they want in the future as well as this band that made the song. Everyone has to start off at school to be able to achieve the things they want out of life.
13. To what extent do you resemble the 'ideal reader' that the video seeks to position you as?
I think the video wants to get the attention of all teenagers who are at school and at the age where they like boy bands and like pop music. I enjoy the video as a reader but it isn't believable but then again not may music videos are, but its a funny video that makes me laugh and would do the same to others as the band member like to be guffy and silly when in the video which draws more people into it as its not a serious video.
14. Are there any notable shifts in the video's style (and if so, what do they involve)?
The video pretty much stays to one style which is pop through the clip I have watched which is 1:14 long. All the camera shots are pretty simple and stay using the same shots through out the music video with hardly any movement in it, but it makes the video work even though it doesn't use many techniques.
15. What responses does the video seem to expect from you?
I think the video wants the response of having fun and letting go as it isn't a serious music video its just a bit of fun and a laugh as the band members are down to earth fun lads and don't take things to serious which is shown through there music and they hope it rubs off on the viewers.
16. How open to negotiation is your response (are you invited, instructed or coerced to respond in particular ways)? I think the video invites you in if your at the age of a teenager as you understand the concept of the music video but if you any other age it might be a bit out spoken but that's what the videos about so it can come across in many different ways to different aged people.
17. Is there any penalty for not responding in the expected ways?
I think the music video is an all round laugh and it doesn't matter who watches it as you either like or not which the band and directors who made it understand but they like to keep to there own style and genre which is not a bad thing as one music video will use them same sort of style like all the others so the audience can pick out what music's theirs.
18. To what extent do you find yourself 'reading against the grain' of the text and the genre?
When it comes to music videos I enjoy a good music video but as well I like to listen to the lyrics and be able to understand them and relate to them and in this song I enjoy how they make a boring genre into a fun video which makes me want to listen to it more and the lyrics of the song are just funny and connect what the band members are like.
19. How typical do you think this video is of Music Video's?
This music video is quite typical when it comes to pop videos but it over steps the boundaries and draws your attention to it. The lyrics and the way they've structured the video makes it more interesting and is different to other pop music videos.